Workforce by occupation group, Dunedin against New Zealand
62.1% of employed residents in Dunedin work in desk-based roles, against 63.6% across New Zealand. Desk-based roles live in Outlook, Teams, Word and Excel, which is where Copilot works. A broad rollout has plenty of people to benefit: plan the pilot group and the champions first.
| Occupation group | Chart | People | Dunedin | NZ |
|---|---|---|---|---|
| Managers | 6,495 | 12.5% | 18.3% | |
| Professionals | 15,591 | 30.0% | 26.8% | |
| Technicians and trades workers | 6,438 | 12.4% | 12.5% | |
| Community and personal service workers | 6,303 | 12.1% | 9.0% | |
| Clerical and administrative workers | 5,544 | 10.7% | 10.8% | |
| Sales workers | 4,671 | 9.0% | 7.8% | |
| Machinery operators and drivers | 2,436 | 4.7% | 5.9% | |
| Labourers | 4,530 | 8.7% | 9.0% |