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Screen-print illustration of the cliffs and gannet headland at Cape Kidnappers, Hastings District
Illustration generated with AI.

Hawke's Bay (Te Matau-a-Māui). Council area

Copilot training in Hastings District

Hastings District work moves between orchards, industrial areas and town offices. Copilot training can trace a packing or production record through its owner, approval and handover.2,20,17,18

Enquire Read the local brief

58.9% of Hastings District’s employed residents are in desk-based roles.

Role typeHastings DistrictNZDiff (pts)
Desk-based 58.9% 63.6% −4.8
People-facing 9.2% 9.0% +0.2
Hands-on 31.9% 27.4% +4.5
Employed residents44,0432,622,534

About 25,900 people in desk-based roles. 2023 Census, counted where people live.

Rows 2 to 4: ANZSCO major groups 1, 2, 5, 6 / 4 / 3, 7, 8. Stats NZ 2023 Census, employed residents. Proxy per ILO 2025; not a forecast.
Residents
86,0002023 Census
Business locations
11,370Feb 2025, +11.6% since 2020
Employees (jobs here)
49,010at local businesses, Feb 2025
Self-employed or employers
15.6%of employed residents, NZ 16.2%
Towns with a page
41,000+ residents

What AI means for work in Hastings District

5 findings from Stats NZ data for Hastings District, and what each means for Microsoft Copilot training.

Workforce by occupation group, Hastings District against New Zealand

58.9% of employed residents in Hastings District work in desk-based roles, against 63.6% across New Zealand. The difference is mostly labourers: 13.0% of employed residents here, against 9.0% nationally. Size the licences to the desk-based roles rather than headcount. A pilot with office, scheduling and management staff shows value before you pay for everyone.

Employed residents by occupation group, Hastings District and New Zealand, 2023 Census
Occupation groupChartPeopleHastings DistrictNZ
Managers 7,917 18.0% 18.3%
Professionals 10,650 24.2% 26.8%
Technicians and trades workers 5,484 12.5% 12.5%
Community and personal service workers 4,065 9.2% 9.0%
Clerical and administrative workers 4,374 9.9% 10.8%
Sales workers 2,988 6.8% 7.8%
Machinery operators and drivers 2,847 6.5% 5.9%
Labourers 5,709 13.0% 9.0%

Desk-based = ANZSCO major groups 1, 2, 5 and 6 (managers, professionals, clerical and administrative, sales): roles where AI assistance is most applicable. Broad proxy informed by ILO 2025; not measured adoption or an employment forecast. People-facing = major group 4. Hands-on = major groups 3, 7 and 8.

Source: Stats NZ, 2023 Census, usually resident employed people; ILO, Generative AI and jobs: a refined global index of occupational exposure (2025).

Farming, forestry, fishing: 16.0% of local jobs, 3.3× the national share

Top employer: farming, forestry, fishing, 7,853 jobs (16.0%). Heat cells mark industries over-represented against New Zealand. Plan Copilot use cases by department in the largest employers first.

Share of paid jobs by industry, Hastings District and New Zealand, February 2025
IndustryChartJobsShareNZ×
Farming, forestry, fishing 7,853 16.0% 4.8% 3.3×
Health and social care 7,033 14.3% 12.0% 1.2×
Manufacturing 6,240 12.7% 9.4% 1.3×
Admin and support services 3,811 7.8% 4.6% 1.7×
Retail 3,487 7.1% 9.3% 0.8×
Construction 3,462 7.0% 8.2% 0.9×
Education 3,415 7.0% 8.5% 0.8×
Wholesale 2,826 5.8% 5.0% 1.1×
Hospitality 2,526 5.1% 7.2% 0.7×
Professional services 1,930 3.9% 8.3% 0.5×

Share of paid employees at business locations in the area, by ANZSIC06 industry division. × is the local share divided by the national share.

Source: Stats NZ, Business Demography Statistics, February 2020 and 2025.

Business locations +11.6% and employees +7.0%, 2020 to 2025

Paid employees 45,800 (2020) to 49,010 (2025), +7.0% against +5.0% nationally. Business locations 10,191 to 11,370. Largest job gain: health and social care (+1,531). Largest loss: farming, forestry, fishing (−1,383).

Business locations
10,19111,370 in 2025, from 2020
+11.6% NZ +9.6%
Employees (jobs here)
45,80049,010 in 2025, from 2020
+7.0% NZ +5.0%
Change in employees by industry in Hastings District, February 2020 to February 2025
IndustryChart20202025Change
Health and social care 5,5027,033+1,531
Wholesale 1,5992,826+1,227
Education 2,9863,415+429
Farming, forestry, fishing 9,2367,853−1,383
Transport and warehousing 1,2291,113−116
Media and telecoms 167124−43

Geographic units (business locations) and paid employees, February of each year. Small counts are randomly rounded by Stats NZ, so small changes can be noise.

Source: Stats NZ, Business Demography Statistics, February 2020 and 2025.

Remote readiness: work at home and household internet

Both on-site and remote sessions work. Most teams start with a half-day on-site.

15.9%

Mainly worked from home, census day 2023

New Zealand 17.7%

89.7%

Households with internet access

New Zealand 90.5%

Main means of travel to work on census day, and access to the internet in occupied private dwellings.

Source: Stats NZ, 2023 Census, usually resident employed people.

Self-employed and employers: 15.6% (New Zealand 16.2%)

Most workers here are employees of organisations, the setting where Microsoft 365 Copilot rollouts are planned centrally, with licences, policy and champions.

15.6%

self-employed or employers

New Zealand 16.2%

Employed residents whose status in employment is employer, or self-employed without employees.

Source: Stats NZ, 2023 Census, usually resident employed people.

Towns in Hastings District

Each town has its own page and brief. Largest first.

Towns in Hastings District
TownResidentsDesk-based Chart Business locationsSince 2020
Hastings 47,700 52.7% 4,143 +8.7%
Havelock North 15,000 72.0% 2,271 +22.3%
Clive 1,990 57.5% 180 +22.4%
Haumoana 1,150 62.6% 99 +17.9%
New Zealand4,993,92363.6%654,435+9.6%

Where Microsoft Copilot helps first in Hastings District

Packing, processing and logistics depend on consistent records. Teams can decide which Excel or SharePoint files are approved and who checks exceptions.2,20,17,18

Horticulture and fruit handling

Turn an approved Excel packing register into a Word shift note, with exceptions allocated to a supervisor.2,20

Food processing

Use a Teams production note and approved SharePoint procedure to draft a checked action list.2,18,20

A Hastings District Copilot worksheet could follow a crop record through Excel, a Teams handover and final review.2,20,17,18

Public Microsoft Copilot workshops in Hawke's Bay

There is no public Copilot workshop in Hawke's Bay on the calendar yet. Register interest below and we will tell you when one is scheduled. Organisations can book private training for their own staff at any time.

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Elsewhere in Hawke's Bay

Hastings District from Peak
Hastings District from Peak by Citikiwi at English Wikipedia, Public domain.

Microsoft Copilot training in Hastings District: questions

How could a Hastings District team turn an approved process into crew guidance?

HDC describes packhouses and cold-storage businesses as part of the district's industrial base. A production lead can use Microsoft 365 Copilot in Word, grounded on approved company files through Microsoft Graph, to draft a plain-language guide from an existing standard operating procedure. The quality lead compares the draft with the controlled source before sharing it with seasonal staff.2,20

Who should review a Hastings District Copilot handover for food processing?

The Hastings District food processing record owner should verify the Excel or Teams source before sharing a handover.2,18,20

How should a food-processing summary be checked?

Compare it with the current procedure and quality record, then have the responsible processor resolve any discrepancy.18,20

Train your team in Hastings District

  1. ScopeHeadcount, sites, Microsoft 365 plan and licences, and the teams you want to start with.
  2. PlanWe propose a course, a pilot group and a format, and agree the files and meetings to use.
  3. TrainOn-site or over Teams, in Outlook, Word, Excel and Teams, with your own work.
  • In person
  • Remote
  • Half-day workshop
  • Full-day workshop
  • Team rollout

Independent training by TheColab. Not affiliated with Microsoft.

Enquire

Tell us about your team in Hastings District. We reply by email with a suggested course and format.

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Sources

Local research checked 29 September 2026. Population and business figures come from Stats NZ.