Workforce by occupation group, Maraetai against New Zealand
74.2% of employed residents in Maraetai work in desk-based roles, against 63.6% across New Zealand. Managers stand out: 26.9% of employed residents here, against 18.3% nationally. Desk-based roles live in Outlook, Teams, Word and Excel, which is where Copilot works. A broad rollout has plenty of people to benefit: plan the pilot group and the champions first.
| Occupation group | Chart | People | Maraetai | NZ |
|---|---|---|---|---|
| Managers | 390 | 26.9% | 18.3% | |
| Professionals | 435 | 30.0% | 26.8% | |
| Technicians and trades workers | 159 | 11.0% | 12.5% | |
| Community and personal service workers | 117 | 8.1% | 9.0% | |
| Clerical and administrative workers | 168 | 11.6% | 10.8% | |
| Sales workers | 84 | 5.8% | 7.8% | |
| Machinery operators and drivers | 48 | 3.3% | 5.9% | |
| Labourers | 51 | 3.5% | 9.0% |